Effecting the improvement of industry breeding programmes is complicated by the fact that breeders and producers view the merit of programmes differently. Corporate breeding programmes, however, are viewed from a single-ownership perspective that is commercially oriented. Centralised decision making improves control of the programmes, operating them with the total livestock population in mind. Corporate programmes also offer advantages of an Improved animal breeding structure, more disciplined integration of breeding, production and marketing, and flexibility to adapt to changes in production and marketing environments.

G. B Nicoll

Proceedings of the World Congress on Genetics Applied to Livestock Production, Volume XV. Beef cattle, sheep and pig genetics and breeding, fibre, fur and meat quality., , 357–360, 1990
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